Aleena +
Hey Atul 👋 I applied for the open Lead Product Designer position. Here’s why I’d be a good fit:
✅ 7 years of experience as a designer
✅ Just wrapped up a complex 0-1 design project implementing a new key feature (Deliverability) in Litmus and now own the internal product led growth motion to drive users to adopt it.
✅ Ready to bring my deep love for balancing business goals + design needs
The specific thing that interests me about FieldFlo is that it involves helping real life business owners (and end users!). While I don’t have specific experience in working with demolition and abatement contractors, I have managed many, many subcontractors for large home renovations and a couple of flips. My sister and I run a small operation and you can see some of our Airbnb flips here.
I’d love to be considered for the position and know that I have a lot to offer and even more to learn from the team.
2x Feature Adoption @ Litmus
Shipped Q3 2024 | B2B SaaS
(Full case study – for a snapshot click here) A series of growth tests to educate our users on a new product we acquired.
0-1 Dashboard Design @ Litmus
Shipped Q1-Q3 2024 | B2B SaaS
A dashboard design, growth edition. From how we validated the need for one in the first place to the series of growth tests we ran to improve it.